Basically – supermarkets may have been the source for research data, but C-stores are actually selling more alcohol, as prices are equal across the board. Shoppers no longer divert to their nearest supermarket in search of deals, as the local C-store can offer the same products for the same cost.
In a Nutshell...
Contrary to belief, the price hike hasn’t prevented customers from buying their preferred alcohol north of the border. As previously stated, shoppers are migrating towards their local shop. Sales volumes aren’t down. Rather, Scots are purely spending differently.
With pressure for the rest of Britain to implement this strategy, should England, Northern Ireland, and Wales follow suit, then southern c-stores could also benefit from minimum unit pricing.
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