We all have more devices in our homes than ever before – from mobile phones and tablets, to smart lightbulbs, cameras, doorbells and interactive speakers. The ease with which we can reach for a device to purchase something means we’re doing it more frequently, and next day deliveries mean we needn’t wait too long for the item to arrive.
The closure of non-essential retail for Covid-19 encouraged more people to search online for items they might ordinarily have ventured out to the high street to find. In many cases this meant shoppers discovered local suppliers they had not previously purchased from; local butchers and farm shops supplied homes with fresh food deliveries when supermarket delivery slots were unavailable.The rate of growth for home delivery groceries is increasing, with shoppers who were previously happy to visit the local town, exploring the advantages of shopping from home and those whose health concerns mean they prefer to avoid the queues. Retailers will need to adapt, which will require more creativity than just wearing a face mask. The pandemic has disrupted shopping habits and the long-term changes are not yet known; the key will be to encourage customers to remain loyal by offering a range of options.
Stores wishing to be online quickly, to serve their customers sooner, can opt for a service like Basket. Basket automates the upload of products chosen by the retailer and provides all descriptions and images for products. For those who use ShopMate EPoS, reporting and stock control is integrated for straightforward administration. Basket offers an easy to use app and a browser-based shop to suit all your customers and handles all the payments – it’ll automatically notify the shop of each order and will notify the driver when the order is ready to go.