Cross-sell your wine with meal-for-two offers. Have mix and match 3 for the price of 2 promotions. This will meet the demands of the busy shopper who prefers to spend most of their evenings and weekends winding down on the sofa with a hearty meal and a bottle of wine.
In August 2015, Australian Vintage launched their own version of sparkling wine called McGuigan Frizzante.
According to Julian Dyer, general manager of Australian Vintage.
Place a select few branded wines next to Cheese, Crackers and Chutney. Pairing food with wine will show customers what goes best with the bitter-sweet taste of Vino. According to Fran Draper, brand manager at alcohol-free wine brand Eisberg,