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Is it right for your store?

Technology in Convenience Stores

Technology continues to change the way convenience stores operate. Media screens have been around for years now, but interest in Retail Media has increased dramatically in recent months. ShopMate’s MediaMaster installation base is now more than 1,250 stores with well over 2,000 lives screens.

Improve sales in your Convenience Store

These screens enable retailers to advertise products to customers at the point of sale, increasing sales by an average of 9% for advertised products. We offer ads directly from your wholesaler to your screens, so you don’t have to do anything to manage the content on your screens. However, you do have the option to veto any ads that you do not wish to run. This ensures that you have full control over what is being displayed in your store. In addition to this, we also source ads from manufacturers, to ensure that you benefit directly from their promotions by way of increased sales and the occasional special offer.

% of units sold on promotion

MediaMaster Stores Sell More

It's worth noting that stores who run MediaMaster screens track an average 20% higher sales for promotional items than non-MediaMaster stores. This makes it an extremely powerful tool for retailers who are looking to increase their sales and drive more sales through their stores.

Customised Ads

MediaMaster also allows retailers to display their own ads on their screens. This means that you can sell advertising space to other local businesses or promote items and bundles to suit your store. All you need to do is send your graphics and we will create the ads to fit the screen. If you are struggling with creating the right images, our design team can often help you with the graphics work required to ensure that the advert is high quality and fits the screen perfectly. All you need to do is tell us what you need.

Is MediaMaster right for you?

If you're considering getting MediaMaster screens in your store, there are a few things to think about:

  • Firstly, you'll need to ensure that you have a suitable space for the screens to be installed. This could be on the customer-facing side of your till system or in a prominent location within your store.
  • Secondly, the cost of the service, which is £2 per week, added to your monthly service fees if you’re a ShopMate EPoS user
  • However, the best part is that you can get started without any upfront costs as we provide the hardware free of charge. Once the screen is installed adverts will automatically start running on it.
  • When you consider the potential benefits of MediaMaster, such as increased sales on your promotional items, it's definitely worth the investment. Plus, with the ability to display your own ads and veto any that you don't wish to run, you can be sure that your store is always presenting the right message to your customers, whilst also making cash from the ads you may sell to other 3rd parties.

    Find Out More About MediaMaster

    To find out more about this opportunity and learn more about how we can help you improve your store's performance, please complete the enquiry form below. We can't wait to hear from you!

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