What Are Digital Shelf Edge Labels?
Digital Shelf Edge Labels are electronic pricing displays that replace traditional paper labels. These labels automatically update pricing and promotions in real time, ensuring complete accuracy while significantly reducing the workload for store teams. Wireless, energy efficient and work perfectly with ShopMate back-office tools for complete pricing control.
Why Retailers Are Making the Switch
Digital Shelf Edge Labels have become standard across major supermarkets and convenience stores are increasingly adopting this technology as well. They offer a wide range of benefits for every part of your business let’s take a closer look at some of the key advantages.
For Store Owners & Managers
- Reduce Operational Costs: Say goodbye to printing, cutting, and placing paper labels.
- Reallocate Staff Time: Free up your team to focus on customer service and sales.
- Boost Pricing Agility: Launch promotions and price changes instantly and automatically across all shelves.
For Store Staff
- Simplify Daily Tasks: No more manual label changes or late-night updates.
- Reduce Stress: Cut down on errors and streamline store opening/closing routines.
- React Instantly: Prices from your wholesaler can be synced without any extra work.
For Customers
- Modern, Professional Look: Improve store presentation and visual appeal.
- Accurate, Easy-to-Read Labels: Pricing clarity builds trust and loyalty.
- Frictionless Shopping: Easier price comparison and promotion identification.
One of the most significant advantages of Digital Shelf Edge Labels is the time they save. Retailers using this technology report saving over 60 hours each month — the equivalent of nearly two full working days — by eliminating the need for manual price changes.
Don’t just take our word for it. Marcus Parkinson, who recently introduced Digital Shelf Edge Labels in his Windermere store, shared his experience:
“The shelf edges are working amazingly. I cannot say how happy I am with them. Thanks again to you and the team for sorting this out. They’re saving us around 60 hours a month just on checking price changes and promotions.”
Upgrade your store today! Click here to speak to a member of our team to see how digital labels can transform your retail environment.


